Thank you for reading EMPOWER issue 5 'activism and purpose' Mar 2020

This issue explores the rise of activism and purpose around the world and how brands are reponding to it, with articles on repurposing purpose, mindfulnessContents

Issue 5 - activism and purpose

Not fit for purpose: Nimby's, boy scouts and vigilantes

Mindfulness in the age of AI

The value of having a brand voice that can speak up

What the new generation of consumers signal for the future of brand purpose

What is anthropocene advertising and why does it need you?

Let’s start a behavioural revolution!

No more fat cats quaffing champagne

Thanks for reading EMPOWER