Since our last issue on activism and purpose the world has become, at once, even more divided and connected. This month our writers look to understand the complexities of people through research, how we can create value from remote togetherness, why we need to understand the symbols we use, how leaders can foster a sense of virtual belonging with their teams, and how brands have been taking meaningful activist action. Michael Piggott, Editor
Gemma Jones - Culture and Strategy, says, if brands are to be a guiding light in a messy world, they must acknowledge the complexity of people through research (5 MINS)
BVA Nudge Unit Singapore's CEO, Richard Bordenave, looks to the experiential reality coming out of China and new spaces brands are exploring as they create value from togetherness (7 MINS)
Founder of Time for New Ways, Letesia Gibson, investigates behaviour brands and how they've been taking meaningful activist action on Black Lives Matter (7 MINS)
Building team belonging virtually is tough, but there are five approaches or levers that leaders can take for a more inclusive culture, says Katie Lee, CEO of Lucky Generals (5 MINS)
The Behavioural Architects' Crawford Hollingworth and Liz Barker examine how brands can help the human mind adapt to our more physically disconnected new world (10 MINS)
Cultural expert and semiotician, Becks Collins, on why we need to understand the symbols we use and why brands need to step up, do their research and use them responsibly (5 MINS)
5G will change how we participate in concerts, conferences and sporting events forever, says Verizon Media RYOT Studio's Head of EMEA, Mark Melling (5 MINS)
Our former chief executive reflects on her time at the Society, including launching the three-year Brave trilogy, pushing boundaries and tackling taboos (7 MINS)